Weekly Summary

Client: Everyday Parenting Date: February 13, 2026

Diagnostic Overview

2
Critical
51
Warning
0
Info
53
Action Items

Performance Highlights (7-Day)

Campaign Clicks Cost Conversions CTR
Search - Child Behavior & Family Support 118 $326.63 0 5.0%
Brand - Everyday Parenting 10 $53.45 0 11.0%

Top Issues

CRITICAL $708.09 spent with zero conversions — Search - Child Behavior & Family Support

Verify conversion tracking tags are firing correctly. Check Google Tag Manager for errors. If tracking is correct, review targeting, landing pages, and ad relevance.

CRITICAL $84.94 spent with zero conversions — Brand - Everyday Parenting

Verify conversion tracking tags are firing correctly. Check Google Tag Manager for errors. If tracking is correct, review targeting, landing pages, and ad relevance.

WARNING Quality Score 0/10 for "therapy for aggressive toddler" — therapy for aggressive toddler

Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.

WARNING Quality Score 0/10 for "coping skills therapy for kids" — coping skills therapy for kids

Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.

WARNING Quality Score 0/10 for "therapy for strong willed child" — therapy for strong willed child

Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.

Top Action Items

P1 Search - Child Behavior & Family Support

Verify conversion tracking tag fires correctly on the landing page; check Google Tag Assistant; confirm conversion action is active in Google Ads

P1 Brand - Everyday Parenting

Verify conversion tracking tag fires correctly on the landing page; check Google Tag Assistant; confirm conversion action is active in Google Ads

P2 dr layne raskin

Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.

P2 dr jeanette sawyer cohen

Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.

P2 edparenting

Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.