Weekly Summary

Client: Kotman Technology Date: February 13, 2026

Diagnostic Overview

0
Critical
165
Warning
1
Info
243
Action Items

Performance Highlights (7-Day)

Campaign Clicks Cost Conversions CTR
KT-Conversions-Hagakure (02/2024+) 16 $109.40 0 2.1%

Top Issues

WARNING CTR declined 21.9% WoW — KT-Conversions-Hagakure (02/2024+)

Review ad copy relevance, keyword match types, and search term reports. Test new ad variations to improve engagement.

WARNING Quality Score 0/10 for "startups" — startups

Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.

WARNING Quality Score 0/10 for "employment" — employment

Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.

WARNING Quality Score 0/10 for "positions" — positions

Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.

WARNING Quality Score 0/10 for "india" — india

Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.

Top Action Items

P2 KT-Conversions-Hagakure (02/2024+)

Review bid strategy, ad copy, and targeting settings for this campaign; check search term report for irrelevant queries

P2 startups

Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.

P2 employment

Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.

P2 positions

Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.

P2 india

Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.