Diagnostic Analysis

Client: parent-cooperative Date: February 13, 2026
0
Critical
104
Warning
2
Info
106
Total Findings

Warnings

Degrading performance — monitor and address soon.

WARNING Quality Score 0/10 for "california" — california

Keyword "california" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_Services_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "wraparound" — wraparound

Keyword "wraparound" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_Services_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "mental health" — mental health

Keyword "mental health" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_Services_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "sacramento" — sacramento

Keyword "sacramento" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_Services_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "dictionary" — dictionary

Keyword "dictionary" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_Services_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "elderly" — elderly

Keyword "elderly" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_Services_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "veterans" — veterans

Keyword "veterans" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_Services_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "solano" — solano

Keyword "solano" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_Services_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "county" — county

Keyword "county" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_Services_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "definition" — definition

Keyword "definition" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_Services_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "support group" — support group

Keyword "support group" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_Services_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "wraparound program" — wraparound program

Keyword "wraparound program" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_Services_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "wraparound services" — wraparound services

Keyword "wraparound services" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_Services_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "high fidelity wraparound" — high fidelity wraparound

Keyword "high fidelity wraparound" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_Services_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "wraparound care" — wraparound care

Keyword "wraparound care" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_Services_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "family wraparound services" — family wraparound services

Keyword "family wraparound services" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_Services_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "california" — california

Keyword "california" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "sacramento" — sacramento

Keyword "sacramento" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "solano" — solano

Keyword "solano" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "what is" — what is

Keyword "what is" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "definition" — definition

Keyword "definition" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "for seniors" — for seniors

Keyword "for seniors" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "for veterans" — for veterans

Keyword "for veterans" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "wrap around support" — wrap around support

Keyword "wrap around support" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "high fidelity" — high fidelity

Keyword "high fidelity" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoptive family support services" — adoptive family support services

Keyword "adoptive family support services" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "trauma informed support" — trauma informed support

Keyword "trauma informed support" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoptive parent support" — adoptive parent support

Keyword "adoptive parent support" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoption family counseling" — adoption family counseling

Keyword "adoption family counseling" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "washington" — washington

Keyword "washington" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_GeoSpecific_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "oregon" — oregon

Keyword "oregon" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_GeoSpecific_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "arizona" — arizona

Keyword "arizona" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_GeoSpecific_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "how to adopt" — how to adopt

Keyword "how to adopt" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_GeoSpecific_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoption agencies" — adoption agencies

Keyword "adoption agencies" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_GeoSpecific_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "nevada" — nevada

Keyword "nevada" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_GeoSpecific_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoption process" — adoption process

Keyword "adoption process" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_GeoSpecific_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "southern california adoption agency" — southern california adoption agency

Keyword "southern california adoption agency" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_GeoSpecific_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "northern california adoption agency" — northern california adoption agency

Keyword "northern california adoption agency" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_GeoSpecific_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "post adoption support california" — post adoption support california

Keyword "post adoption support california" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_GeoSpecific_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "wraparound services california" — wraparound services california

Keyword "wraparound services california" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_GeoSpecific_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoption support solano county" — adoption support solano county

Keyword "adoption support solano county" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_GeoSpecific_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "california adoption support services" — california adoption support services

Keyword "california adoption support services" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_GeoSpecific_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoption support sacramento" — adoption support sacramento

Keyword "adoption support sacramento" in campaign "PCC_Search_Wraparound_CA_2025-03" / ad group "PCC_Wraparound_GeoSpecific_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "agencies" — agencies

Keyword "agencies" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "custody" — custody

Keyword "custody" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "counseling" — counseling

Keyword "counseling" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adopting" — adopting

Keyword "adopting" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "therapy" — therapy

Keyword "therapy" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoption process" — adoption process

Keyword "adoption process" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "dissolution" — dissolution

Keyword "dissolution" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "crisis" — crisis

Keyword "crisis" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoption lawyer" — adoption lawyer

Keyword "adoption lawyer" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "post adoption support" — post adoption support

Keyword "post adoption support" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "disruption" — disruption

Keyword "disruption" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoption support groups" — adoption support groups

Keyword "adoption support groups" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoption support services" — adoption support services

Keyword "adoption support services" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "child placement" — child placement

Keyword "child placement" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "post adoption depression" — post adoption depression

Keyword "post adoption depression" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoptive family support" — adoptive family support

Keyword "adoptive family support" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoptive parent support" — adoptive parent support

Keyword "adoptive parent support" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoption family support" — adoption family support

Keyword "adoption family support" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoption legalization" — adoption legalization

Keyword "adoption legalization" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "find adoptable children" — find adoptable children

Keyword "find adoptable children" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_FamilySupport_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "behavior problems" — behavior problems

Keyword "behavior problems" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_PostAdoption_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "custody" — custody

Keyword "custody" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_PostAdoption_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "open adoption" — open adoption

Keyword "open adoption" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_PostAdoption_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "birth parents" — birth parents

Keyword "birth parents" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_PostAdoption_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "groups" — groups

Keyword "groups" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_PostAdoption_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "closed adoption" — closed adoption

Keyword "closed adoption" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_PostAdoption_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "waiting" — waiting

Keyword "waiting" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_PostAdoption_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "crisis" — crisis

Keyword "crisis" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_PostAdoption_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "find birth parents" — find birth parents

Keyword "find birth parents" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_PostAdoption_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "near me" — near me

Keyword "near me" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_PostAdoption_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "acting out" — acting out

Keyword "acting out" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_PostAdoption_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "post adoption support" — post adoption support

Keyword "post adoption support" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_PostAdoption_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "disruption" — disruption

Keyword "disruption" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_PostAdoption_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "post adoption services" — post adoption services

Keyword "post adoption services" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_PostAdoption_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "post adoption depression" — post adoption depression

Keyword "post adoption depression" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_PostAdoption_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "post adoption resources" — post adoption resources

Keyword "post adoption resources" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_PostAdoption_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "post adoption help" — post adoption help

Keyword "post adoption help" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_PostAdoption_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "post adoption challenges" — post adoption challenges

Keyword "post adoption challenges" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_PostAdoption_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoption search" — adoption search

Keyword "adoption search" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_AdoptionChallenges_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "agencies" — agencies

Keyword "agencies" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_AdoptionChallenges_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "resources" — resources

Keyword "resources" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_AdoptionChallenges_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "programs" — programs

Keyword "programs" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_AdoptionChallenges_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "support groups" — support groups

Keyword "support groups" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_AdoptionChallenges_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "services" — services

Keyword "services" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_AdoptionChallenges_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoption registry" — adoption registry

Keyword "adoption registry" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_AdoptionChallenges_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "cost" — cost

Keyword "cost" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_AdoptionChallenges_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "find biological parents" — find biological parents

Keyword "find biological parents" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_AdoptionChallenges_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adopted child behavior problems" — adopted child behavior problems

Keyword "adopted child behavior problems" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_AdoptionChallenges_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adopted child acting out" — adopted child acting out

Keyword "adopted child acting out" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_AdoptionChallenges_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoption crisis help" — adoption crisis help

Keyword "adoption crisis help" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_AdoptionChallenges_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoption disruption prevention" — adoption disruption prevention

Keyword "adoption disruption prevention" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_AdoptionChallenges_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoption dissolution help" — adoption dissolution help

Keyword "adoption dissolution help" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_AdoptionChallenges_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adopted child trauma" — adopted child trauma

Keyword "adopted child trauma" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_AdoptionChallenges_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Quality Score 0/10 for "adoption family crisis" — adoption family crisis

Keyword "adoption family crisis" in campaign "PCC_Search_Crisis_CA_2025-03" / ad group "PCC_Crisis_AdoptionChallenges_CA" has a critically low Quality Score of 0. Component breakdown: Expected CTR: AVERAGE, Ad Relevance: AVERAGE, Landing Page: AVERAGE.

Detail Value
Category quality_score
Metric Value 0
Threshold 3
Recommendation Improve ad relevance by tightening keyword-to-ad copy alignment. Review landing page experience and expected CTR components.
WARNING Conversion action "PCC_LeadForm_FamilySupport" is 2 — PCC_LeadForm_FamilySupport

Conversion action "PCC_LeadForm_FamilySupport" (category: 13, counting: 2) has status "2". This action is not recording conversions.

Detail Value
Category conversion_tracking
Metric Value 2
Threshold ENABLED
Recommendation Review whether this conversion action should be re-enabled. If it was intentionally disabled, ensure an alternative action is active for accurate conversion tracking.
WARNING Conversion action "PCC_LeadForm_WraparoundServices" is 2 — PCC_LeadForm_WraparoundServices

Conversion action "PCC_LeadForm_WraparoundServices" (category: 13, counting: 2) has status "2". This action is not recording conversions.

Detail Value
Category conversion_tracking
Metric Value 2
Threshold ENABLED
Recommendation Review whether this conversion action should be re-enabled. If it was intentionally disabled, ensure an alternative action is active for accurate conversion tracking.
WARNING Conversion action "PCC_LeadForm_SupportPrograms" is 2 — PCC_LeadForm_SupportPrograms

Conversion action "PCC_LeadForm_SupportPrograms" (category: 13, counting: 2) has status "2". This action is not recording conversions.

Detail Value
Category conversion_tracking
Metric Value 2
Threshold ENABLED
Recommendation Review whether this conversion action should be re-enabled. If it was intentionally disabled, ensure an alternative action is active for accurate conversion tracking.
WARNING Conversion action "PCC_LeadForm_BehavioralSupport" is 2 — PCC_LeadForm_BehavioralSupport

Conversion action "PCC_LeadForm_BehavioralSupport" (category: 13, counting: 2) has status "2". This action is not recording conversions.

Detail Value
Category conversion_tracking
Metric Value 2
Threshold ENABLED
Recommendation Review whether this conversion action should be re-enabled. If it was intentionally disabled, ensure an alternative action is active for accurate conversion tracking.
WARNING Conversion action "PCC_LeadForm_CaliforniaServices" is 2 — PCC_LeadForm_CaliforniaServices

Conversion action "PCC_LeadForm_CaliforniaServices" (category: 13, counting: 2) has status "2". This action is not recording conversions.

Detail Value
Category conversion_tracking
Metric Value 2
Threshold ENABLED
Recommendation Review whether this conversion action should be re-enabled. If it was intentionally disabled, ensure an alternative action is active for accurate conversion tracking.
WARNING Conversion action "PCC_WebsiteCall_AllPages" is 2 — PCC_WebsiteCall_AllPages

Conversion action "PCC_WebsiteCall_AllPages" (category: 11, counting: 2) has status "2". This action is not recording conversions.

Detail Value
Category conversion_tracking
Metric Value 2
Threshold ENABLED
Recommendation Review whether this conversion action should be re-enabled. If it was intentionally disabled, ensure an alternative action is active for accurate conversion tracking.
WARNING Conversion action "PCC_LeadForm_PostAdoptionServices" is 2 — PCC_LeadForm_PostAdoptionServices

Conversion action "PCC_LeadForm_PostAdoptionServices" (category: 13, counting: 2) has status "2". This action is not recording conversions.

Detail Value
Category conversion_tracking
Metric Value 2
Threshold ENABLED
Recommendation Review whether this conversion action should be re-enabled. If it was intentionally disabled, ensure an alternative action is active for accurate conversion tracking.

Optimization Opportunities

Areas that could be improved for better performance.

INFO Budget underspend at 0.0% — PCC_Search_Wraparound_CA_2025-03

Campaign "PCC_Search_Wraparound_CA_2025-03" is only utilizing 0.0% of its $10.00 daily budget (threshold: 50%). 7-day total spend: $0.00.

Detail Value
Category budget_efficiency
Metric Value 0
Threshold 50
Recommendation Investigate why the campaign is not spending its full budget. Check keyword volume, bid levels, and targeting restrictions. Consider reallocating unused budget to higher-performing campaigns.
INFO Budget underspend at 0.0% — PCC_Search_Crisis_CA_2025-03

Campaign "PCC_Search_Crisis_CA_2025-03" is only utilizing 0.0% of its $6.67 daily budget (threshold: 50%). 7-day total spend: $0.00.

Detail Value
Category budget_efficiency
Metric Value 0
Threshold 50
Recommendation Investigate why the campaign is not spending its full budget. Check keyword volume, bid levels, and targeting restrictions. Consider reallocating unused budget to higher-performing campaigns.